Find the fastest path to your investment goals with free expert coaching and smart planning tools. All for less than you think.
With investment, your capital is at risk.
Pay no more than 0.2% service fee on our Ready-made Portfolios, and online share trading is now just £4.95. See our pricing
Whether you’re new to investing or a seasoned shareholder, we have everything you need to make the most of your money.
Our investment experts help identify constantly poor performing funds in Spot the Dog, and The Best™ Funds List lets you tap into our insights to help you choose from thousands of funds.
The Best™ Funds List is a trademark of Bestinvest.
Choose from our wide range of Ready-made Portfolios or pick your own investments from over 3,000 shares and funds.
Travel into the future with our smart investment tools and insights. Whether you’re a bull or a bear, our projections are tailored to your investments.
Big dreams? With our goal planner and simulator, you can learn how to make them a reality.
There’s always more to learn about investing and managing your money. That’s why we offer all our customers free coaching online or over the phone with one of our qualified financial planners. No obligation, no catches.
Low on jargon. High on clarity. We make investing as straightforward as it should be.
We launched in 1986 but our roots go back much further. We’re regulated by the FCA.
With live support and expert coaching, we’re here for you if you need help along the way.
Invest up to £20,000 each year in the stock market and keep your gains tax free.
Get your children started with tax-free investments of up to £9,000 each year.
Planning ahead? Get flexibility with a Self-invested Personal Pension.
Invest with low annual fees, no fund dealing charges and our easy share-dealing service.
An advanced type of investment which comes with more risk.
*Robo-advisors are digital platforms that provide automated, algorithm-driven financial planning services with little to no human supervision. Included here are Nutmeg, MoneyFarm, Wealthify and Moneybox, representing ~63% of the robo market (Q3 '21)
**Other leading brands. These are online services that allow you to buy, sell and hold investments. Included here are Hargreaves Lansdown, Interactive Investor, AJ Bell Youinvest and Fidelity, representing ~85% of the platform market (Q3 ’21).
Source: Boring Money assessment of competitor websites as at January 2022
Note: Our client and AUA figures are as of 31st March 2022.