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The most popular assets on Bestinvest

The most popular assets on Bestinvest

We share which funds, shares, ETFs and Investment Trusts our clients are investing in the most.

The value of your investments and the income from them may go down as well as up, and you could get back less than you invested.

The lists are provided for information purposes only. They should not be taken as a personal recommendation and are not intended to provide advice. All clients should carry out their own research and get financial advice before investing if unsure.

The top 10 is based on the number of accounts that have purchased the investment during the month.

Most purchased funds by our clients

February 2026

Rank Name Type
1.

Artemis UK Select Fund

UK All Companies

2.

Artemis Global Income Fund

Global Equity Income

3.

BlackRock Gold and General Fund

Specialist

4.

Fidelity Index World

Global

5.

Evelyn Smart Maximum Growth Portfolio

Fund of funds

6.

Evelyn Growth Portfolio

Fund of funds

7.

Evelyn Adventurous Portfolio

Fund of funds

8. Artemis SmartGARP European Equity Fund

Europe Excluding UK

9.

Vanguard FTSE Developed World ex UK Equity Index Fund

Global

10.

Vanguard LifeStrategy 100% Equity

Global

Most purchased shares by our clients

February 2026

Rank Name Type
1.

Rolls-Royce Holdings PLC

Aerospace & Defense

2.

Legal & General Group PLC

Life Insurance

3. NatWest Group PLC Banks
4. Relx PLC

IT Services

5.

Diageo PLC

Beverages

6.

Lloyds Banking Group PLC

Banks

7. Microsoft Corp

Technology

8.

Filtronic PLC

IT Hardware

9.

BAE Systems PLC

Defense and Aeronautics

10.

BP PLC

Energy

Most purchased Exchange Traded Funds (ETFs) by our clients

February 2026

Rank Name Type
1.

Invesco Physical Gold ETC

Commodities and Natural Resources

2.

iShares Physical Silver ETC

Commodities and Natural Resources

3.

Vanguard S&P 500 UCITS ETF

North America

4.

iShares Physical Gold ETC

Commodities and Natural Resources

5.

Vanguard FTSE All-World UCITS ETF

Global

6.

iShares Core FTSE 100 UCITS ETF

UK All Companies

7.

WisdomTree Physical Silver

Exchange Traded Funds

8. WisdomTree Physical Gold Exchange Traded Funds
9. Vanguard FTSE All-World High Dividend Yield UCITS ETF Global
10. SPDR S&P 500 UCITS ETF

North America

An ETF is an Exchange Traded Fund and an ETC is an Exchange Traded Commodity.

Most purchased Investment Trusts by our clients

February 2026

Rank Name Type
1.

Temple Bar Investment Trust PLC

UK Equity Income

2.

Scottish Mortgage Investment Trust PLC

Global

3.

Templeton Emerging Markets Investment Trust PLC

Global Emerging Markets

4.

City of London Investment Trust PLC

UK Equity Income

5.

Polar Capital Technology Trust PLC

Technology and Technology Innovation

6.

Allianz Technology Trust PLC

Technology and Technology Innovation

7.

HgCapital Trust PLC

Private Equity

8. BlackRock World Mining Trust PLC

Commodities and Natural Resources

9.

Renewables Infrastructure Group Ltd

Renewable Infrastructure

10. Fidelity European Trust PLC

Europe

Most purchased for monthly investment savings

February 2025

Rank Name Type
1.

Evelyn Growth Portfolio

Fund of funds

2.

Evelyn Adventurous Portfolio

Fund of funds

3.

Fidelity Index World Fund

Global

4.

Evelyn Maximum Growth Portfolio

Fund of funds

5.

Fundsmith Equity Fund Portfolio

Global

6.

Vanguard LifeStrategy 100% Equity

Global

7.

Artemis UK Select Fund

UK All Companies

8.

Evelyn Smart Maximum Growth Portfolio

Fund of funds

9.

Vanguard FTSE Developed World ex UK Equity Index Fund

Global

10. Vanguard LifeStrategy 80% Equity Fund

Global