With a broad range of account types, free expert coaching, smart planning tools and competitive pricing, we have all you need to make your money work hard for you.

Investing

Simply choose what type of account you want and then pick from our wide range of individual investments, funds, or Ready-made Portfolios.

Pensions

Whether you’re still building up a pension or nearing retirement we can help.

Pensions with Bestinvest

At retirement

Pensions for beginners

Learning

Whether you’re new to investing or looking for insights from our investment team, we’ve got you covered.

Investing for beginners

Tools and calculators

Guides

News & events

Stay up to date with the latest news, events, insights and investment ideas from our experts.

News

Events

Open an account Transfer an account

Best selling assets

November 2025 October 2025 September 2025 August 2025 July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025

The most popular assets on Bestinvest

Who’s buying what on Bestinvest? Every month, we share which funds, shares, ETFs and Investment Trusts our clients are investing in the most.

The value of your investments and the income from them may go down as well as up, and you could get back less than you invested.

The images above are to illustrate our client portal. The lists are provided for information purposes only. They should not be taken as a personal recommendation and are not intended to provide advice. All clients should carry out their own research and get financial advice before investing if unsure.

Most purchased funds by our clients

September 2024

Rank	Name	Type
1.	Evelyn Growth Portfolio	Fund of funds
2.	Evelyn Adventurous Portfolio	Fund of funds
3.	Fidelity Index World	Global
4.	Fundsmith Equity Fund	Global
5.	Evelyn Maximum Growth Portfolio	Fund of funds
6.	Jupiter India Fund	India/Indian Subcontinent
7.	TM Natixis Loomis Sayles U.S. Equity Leaders Fund	North America
8.	Legal & General US Index Trust	North America
9.	Vanguard FTSE Developed World ex UK Equity Index Fund	Global
10.	HSBC American Index	North America

Source: Bestinvest. Note: the top 10 is based on the number of “buys” during the month.

Most purchased shares by our clients

September 2024

Rank	Name	Type
1.	BP PLC	Energy
2.	NVIDIA Corp	Technology
3.	Legal & General Group PLC	Life Insurance
4.	Phoenix Group Holdings PLC	Life Insurance
5.	Rolls-Royce Holdings PLC	Aerospace & Defense
6.	Tesla Inc	Automotive and Energy
7.	BAE Systems PLC	Defense and Aeronautics
8.	MicroStrategy Inc	Technology
9.	M&G PLC	Financial
10.	Helium One Global Ltd	Mining

Most purchased Exchange Traded Funds (ETFs) by our clients

September 2024

Rank	Name	Type
1.	Vanguard S&P 500 UCITS ETF	North America
2.	iShares Physical Silver ETC	Commodities and Natural Resources
3.	Invesco Physical Gold ETC	Commodities and Natural Resources
4.	Vanguard FTSE All-World UCITS ETF	Global
5.	iShares Physical Gold ETC	Commodities and Natural Resources
6.	iShares Core S&P 500 UCITS ETF	North America
7.	iShares Core FTSE 100 UCITS ETF	UK All Companies
8.	SPDR S&P 500 UCITS ETF	North America
9.	iShares Core MSCI World UCITS ETF	Global
10.	Invesco EQQQ Nasdaq-100 UCITS ETF	North America

An ETF is an Exchange Traded Fund and an ETC is an Exchange Traded Commodity.

Most purchased Investment Trusts by our clients

September 2024

Rank	Name	Type
1.	JPMorgan Global Growth & Income PLC	Global Equity Income
2.	Scottish Mortgage Investment Trust PLC	Global
3.	City of London Investment Trust PLC	UK Equity Income
4.	Alliance Trust PLC	Global
5.	Polar Capital Technology Trust PLC	Technology and Technology Innovation
6.	BlackRock World Mining Trust PLC	Commodities and Natural Resources
7.	HgCapital Trust PLC	Private Equity
8.	Allianz Technology Trust PLC	Technology and Technology Innovation
9.	Ashoka India Equity Investment Trust PLC	India/Indian Subcontinent
10.	Edinburgh Investment Trust PLC	UK Equity Income