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Best selling assets

November 2025 October 2025 September 2025 August 2025 July 2025 June 2025 May 2025 April 2025 March 2025 February 2025 January 2025

The most popular assets on Bestinvest

Who’s buying what on Bestinvest? Every month, we share which funds, shares, ETFs and Investment Trusts our clients are investing in the most.

The value of your investments and the income from them may go down as well as up, and you could get back less than you invested.

The images above are to illustrate our client portal. The lists are provided for information purposes only. They should not be taken as a personal recommendation and are not intended to provide advice. All clients should carry out their own research and get financial advice before investing if unsure.

Most purchased funds by our clients

October 2024

Rank	Name	Type
1.	Evelyn Growth Portfolio	Fund of funds
2.	Evelyn Adventurous Portfolio	Fund of funds
3.	Evelyn Maximum Growth Portfolio	Fund of funds
4.	Fidelity Index World	Global
5.	TM Natixis Loomis Sayles U.S. Equity Leaders Fund	North America
6.	Vanguard FTSE Developed World ex UK Equity Index Fund	Global
7.	Legal & General Global Technology Index Trust	Technology and Technology Innovation
8.	Fundsmith Equity Fund	Global
9.	Vanguard LifeStrategy 100% Equity Fund	Global
10.	Legal & General US Index Trust	North America

Source: Bestinvest. Note: the top 10 is based on the number of “buys” during the month.

Most purchased shares by our clients

October 2024

Rank	Name	Type
1.	BP PLC	Energy
2.	Tesla Inc	Automotive and Energy
3.	Aviva PLC	Insurance
4.	GSK PLC	Pharmaceuticals & Biotechnology
5.	NVIDIA Corp	Technology
6.	Lloyds Banking Group PLC	Banks
7.	MicroStrategy Inc	Technology
8.	Rolls-Royce Holdings PLC	Aerospace & Defense
9.	Fidelity China Special Situations PLC	Investment Trust
10.	Legal & General Group PLC	Life Insurance

Most purchased Exchange Traded Funds (ETFs) by our clients

October 2024

Rank	Name	Type
1.	Vanguard S&P 500 UCITS ETF	North America
2.	Invesco Physical Gold ETC	Commodities and Natural Resources
3.	WisdomTree Physical Silver	Commodities and Natural Resources
4.	iShares Physical Gold ETC	Commodities and Natural Resources
5.	iShares Physical Silver ETC	Commodities and Natural Resources
6.	iShares Core FTSE 100 UCITS ETF	UK All Companies
7.	HSBC MSCI World UCITS ETF	Global
8.	iShares Core S&P 500 UCITS ETF	North America
9.	Vanguard FTSE All-World UCITS ETF	Global
10.	SPDR S&P 500 UCITS ETF	North America

An ETF is an Exchange Traded Fund and an ETC is an Exchange Traded Commodity.

Most purchased Investment Trusts by our clients

October 2024

Rank	Name	Type
1.	Scottish Mortgage Investment Trust PLC	Global
2.	JPMorgan Global Growth & Income PLC	Global Equity Income
3.	JPMorgan China Growth & Income PLC	China/Greater China
4.	Allianz Technology Trust PLC	Technology and Technology Innovation
5.	BlackRock World Mining Trust PLC	Commodities and Natural Resources
6.	City of London Investment Trust PLC	UK Equity Income
7.	HgCapital Trust PLC	Private Equity
8.	Alliance Witan PLC	Global
9.	Fidelity European Trust PLC	Europe
10.	NextEnergy Solar Fund Ltd	Renewable Energy Infrastructure